Wednesday, November 11, 2009

Five-Steps IT Strategy Formulation

1. Business strategy
Business Strategy is a document that should be the primary foundation rests in the manufacture of I / T strategy as mentioned in the document's vision and mission and performance targets of each function in the organizational structure. Within this document also emphasized the role of information technology in accordance with corporate strategy (remember that for every kind of enterprise, information technology positions may be different), so the philosophy used in the development of I / T strategy should be in accordance with it.

2. Business Trend
Business Trends is everything related to the tendency of business patterns that will occur in the future in relation to a particular industry. For example in the financial industry such as banking, insurance, and securities. There is a tendency that in the future, the three business entities will be used to separate merged into a financial company in which multi-functional products and services provided may vary. Another example is the tourism industry involving transportation companies (land, sea, and air), hotels, tourist sites, amusement parks and so forth. Currently, each company is in line its own business, but with the advancement in information technology and the phenomenon of the formation of strategic partnerships (strategic alliances) among several firms, the trend in the future will form a type of service company which combines the services usually done in companies the tourism industry.

3. Competitor Analysis
Competitor Analysis is an activity that must be remembered that the strategy was basically created because of the competition. The purpose of the development of information technology is to improve the performance of companies that can produce a product or service cheaper, better, and faster than the products or services produced by competitors. Thus clear that the purpose of holding the competition analysis of the business is to see how cheap, how well and how quickly the products and services offered by other companies so that it can be the benchmark targets.

4. I / T Trend
Destination studied the I / T trend is to avoid mistakes in choosing the technology applied and developed in the company. Not all products classified as information technology well. With so many products on offer, more of us fail to survive in the market than successful.
Companies must be able to do the sorting of any technology that is still in experimental stages or introduction (Infancy / emerging), the development (growth), stable (mature), and starting left (facing out).
In addition to the above-mentioned objectives, see the trend in the development of information technology means that learning opportunities (opportunities) that can only enhance the company's performance in the future, both in increased revenue, decreased costs, or the possibility of new business development.

5. (Existing I / T).
The main reason is because in essence the development of information technology in the future is built on the infrastructure owned by the current (baseline), rather than create something completely new (at least if it was decided to not use the existing infrastructure, it still needed a strategy for facing out).

(by: Fernando Sitindaon)

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